Svenklas [meaning “Victory for the Youth” in Norse].

Welcome to Svenklas, a design-driven direct to consumer luxury lifestyle brand creating sustainable, timeless and functional products for life’s everyday journeys.

We are a global lifestyle brand with a mission to make aesthetics, design and sustainability mutually inclusive. Channeling the simplicity and beauty of the great outdoors; our minimal, functional and aesthetically appealing products are crafted using premium natural materials and infused with a distinct streak of luxury with carefully chosen features for urban cityscapes and outdoor adventures alike.

At Svenklas, we inspire people to care for Mother Nature. With sustainability at the forefront, our products are inspired by the world around us and a reflection of our commitment to create technical products of the future using innovative natural materials. We design and manufacture the finest quality backpacks, bags, travel goods, apparel and accessories for everyday explorers around the world.

We have been featured in a host of fashion magazines and publications like Grazia India, YourStory, Man's World, Little Black Book, Fashion Network, Times Internet and Homegrown. You can regularly spot our products on celebrities like Vicky Kaushal, Sumit Vyas, Shriya Pilgaonkar, Sayani Gupta, Aisha Sharma, Mrunal Thakur and Angira Dhar flaunting Svenklas products.

We believe that the most meaningful journeys last a lifetime. Please join us to discover your own.

Instagram: /svenklas

Those who never stand still stand forever. #neverstill